Most healthy eating habits don't fail in week one. They fail in week three — when the novelty is gone and the habit isn't automatic yet. Here's what's happening and how to get through it.
Most healthy eating attempts fail not at the start, but after the first difficult day. This one rule changes that — and it has nothing to do with willpower.
All-or-nothing thinking is the biggest reason habits fail. The never-miss-twice rule replaces it — and it changes everything about how you approach behaviour change.